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Month: October 2026

Much of the content we share is created and shared by our community. We strive to deliver a positive, respectful environment for our community to share their own views and opinions, but these may not always directly align or reflect those of Don’t Panic and the Global Search Awards.
Image: Silver at the Global Search Awards: Why Better Google Ads Start with Better Decisions Silver at the Global Search Awards: Why Better Google Ads Start with Better Decisions A look behind the recognition, the people at Die SEA-Experten and the thinking that guides our work in an increasingly automated advertising world. An international award – and a moment to appreciate the work behind it What makes a good Google Ads campaign? For us, the answer has never been simply more clicks, more automation […] Read More
Image: Quality Score Is Still King: How a €1,100 Budget Hit the Bullseye at the Global Search Awards 2026 Quality Score Is Still King: How a €1,100 Budget Hit the Bullseye at the Global Search Awards 2026 By Richie O’Sullivan, Founder, Ignition Digital Six cent. That’s what we paid, on average, every time someone clicked an ad for Double In Darts during their key sales period. Three competitors with significantly bigger budgets were bidding on the exact same name. We held 91% of the impressions anyway. You can’t buy a penny sweet […] Read More
Image: You Can’t Optimise for What You Can’t Measure: The AI Search Visibility Measurement Gap You Can’t Optimise for What You Can’t Measure: The AI Search Visibility Measurement Gap By Will Bagnall, CEO and Founder, SUSO Digital In 2005, a handful of companies decided organic search was a real channel and went after it properly. TripAdvisor and Yelp still sit at the top of Google for their categories twenty years later. Nobody who came in late has moved them. AI search is at that […] Read More
Image: Exposure Ninja Wins at the Global Search Awards 2026 Exposure Ninja Wins at the Global Search Awards 2026 We’re excited to announce that Exposure Ninja has taken home two awards at the Global Search Awards 2026, winning Best UK PPC Campaign and Silver for Best Use of Search – B2C (SEO): Large. The awards recognise the results delivered for Autumna and CFA Institute through two very different PPC and SEO campaigns. Award-Winning PPC […] Read More
Image: Victorious Wins Global Search Awards Silver for B2B Finance SaaS Victorious Wins Global Search Awards Silver for B2B Finance SaaS Victorious earned a Silver certificate in Best Use of Search – B2B (SEO) at the Global Search Awards 2026 for “Tipping the Scales for Finance SaaS,” with judges praising its innovation and adaptability. The night before Victorious’s onboarding call with this client in January 2025, their marketing manager found a problem with the company’s brand-new […] Read More
Image: Digital Hitmen Wins Best Local SEO Campaign at the Global Search Awards 2026 Digital Hitmen Wins Best Local SEO Campaign at the Global Search Awards 2026 We’ve won Best Local Campaign (SEO): Small at the Global Search Awards 2026 for our work with Physio Pro. Our campaign, “From Zero to Google Hero”, helped the Perth physiotherapy business increase Google-sourced new patients from 36 to 91 across its Floreat and Como clinics. The win follows four finalist nominations for our work with […] Read More

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Latest News

Image: Silver at the Global Search Awards: Why Better Google Ads Start with Better Decisions
Silver at the Global Search Awards: Why Better Google Ads Start with Better Decisions Read More
Image: Quality Score Is Still King: How a €1,100 Budget Hit the Bullseye at the Global Search Awards 2026
Quality Score Is Still King: How a … Read More
Image: You Can’t Optimise for What You Can’t Measure: The AI Search Visibility Measurement Gap
You Can’t Optimise for What Y … Read More
Image: Exposure Ninja Wins at the Global Search Awards 2026
Exposure Ninja Wins at the Global S … Read More

Testimonials

The Global Search Awards recognise the very best search marketing from around the world. For our team, being shortlisted and winning on an international stage is a testament to the quality of work we deliver for our clients. It pushes us to keep raising the bar, innovating, and producing work worthy of global recognition. Charlie Marchant, CEO
Exposure Ninja
"We thank the judges for recognising our hard work, and congratulate all the participants, finalists, and winners of the 2023 Global Search Awards! It was a fantastic event, and we can’t wait to see what next year brings."
Climbing Trees
"Every applause, every accolade, and every word of recognition echoed a journey of dedication, passion, and an unwavering commitment to excellence. Taking home three substantial awards, including the monumental ‘Best Global Large SEO Agency,’ has not only set a new benchmark for us but also for the industry, particularly for the MENA region. The nomination phase was thrilling, but the victory? It was electrifying!"
SEO Sherpa
"Winning the Best Small Budget SEO Campaign at the Global Search Awards is a proud milestone for Digital Hitmen. Competing globally alongside top agencies is an incredible honour, and this award reflects our commitment to helping clients reach their full potential online. For us, budget constraints inspire innovation, and this recognition proves that impactful results don’t require a six-figure budget."
Digital Hitmen
"Everything from the organisation of the event, the food, waiters, judges, hosts and how special we felt on the night made it one of the best awards our company has been a part of. We can’t wait to see you again next year – and who knows where it will take us! The awards exceeded all our expectations. Everything from the location, staff, food and entry process was seamless and met all our expectations and more!"
Candidsky
"Winning an award at the Global Search Awards means so much to us. It proves to us that our strategy works and is supported by great clients and solid results. Competing against hundreds of entries from around the world makes it even more special. We're proud of the hard work our team puts in every day, and it's exciting to see that recognised alongside other talented professionals in the industry." Emily Bencsics, Marketing & Digital Specialist
Megantic
"Awards like the Global Search Awards allow us to step outside our own bubble and benchmark ourselves against the very best. It’s not just about recognition - it’s about learning where to go next, what went well, and what we can improve. For me, that knowledge is just as valuable as the award itself." Mateusz Calik, CEO & Co-founder
Delante
This recognition reflects what our team has built over more than a decade and what we've achieved in bringing that model together globally. The same approach, the same standards, and the same people, now serving clients across more markets than ever. Kevin Moran
Locomotive
The entry process has been smooth and professional, with clear guidance and support throughout. Beyond that, the Global Search Awards themselves are an invaluable institution: they honour the great work happening across search marketing in an ever-evolving landscape, and we’re grateful to be part of it.
Bonzer
"As a team spread across the UK, Latvia, Spain, and beyond, this recognition isn’t just a win — it’s a shared milestone that celebrates creativity, collaboration, and real-world impact. Awards exist to push the industry forward — and we’re proud to be part of that movement." Alex Tkacovs, Founder and CEO
94 N
"ThoughtShift is thrilled for our digital marketing agency to be awards finalists in the Global Search Awards 2025. The Don’t Panic awards entry process and team were brilliant from start to finish. Being recognised by the Global Search Awards 2025 demonstrates our ThoughtShift Full-Funnel SEO & PPC agency is truly world-class." Helen Trendell, Co Founder & Managing Director
ThoughtShift