Ethical, transparent, and respected, the awards are judged by esteemed industry experts who follow a robust two-step judging process that includes pre-scoring to establish a shortlist and a judge discussion to determine winners and, in some cases, silver awards.
None of our award judges can take part in the competition, and any conflicts of interest must be declared.
The Global Search Awards have been accredited ‘Outstanding’ by the Independent Awards Standards Council – Awards Trust Mark.
To apply to become a judge, fill out the form at the bottom of this page.
Humby Chu | Director of Growth Marketing | Home Organizers
With over 15 years of experience in growth and performance marketing, Humby Chu currently serves as the Director of Growth Marketing at Home Organizers, Inc. He previously led a digital marketing team at Amazon, focusing on paid search, paid social, programmatic advertising, organic social, and SEO. At The Walt Disney Company, he specialized in acquisition and engagement marketing. Early in his career, he was one of the first employees at BigCommerce, playing a key role in the early days of the ecommerce industry. His expertise spans growth strategies, brand strategy, and competitive strategies.
Jaime Hill | COO | Woods Furniture
Jaime has over two decades of experience as a Marketing & Ecommerce professional with a successful track record leading teams and developing strategy to transform organisations’ digital capability and channels to market. She has had success in roles at brands including Avis, Barclays, Dairy Crest and Oak Furnitureland, and across a wide range of B2B and B2C vertical markets. A graduate of the Institute of Digital Marketing and qualified Executive Business Coach, Jaime's professional passion is for making life easier for the customer at every touch point
Federica Squadrilli Carr | Senior Digital and Web Experience Lead |
Senior digital and web experience lead with 15+ years’ experience in the financial industry. I specialise in web strategy, UX, SEO and content, using analytics, A/B testing and AI‑enabled workflows to grow traffic, leads and digital‑sourced pipeline. Freelance writer for leading British and Italian publications on food, travel, and lifestyle topics.
Martina Zrzavá Libřická | Freelance SEO Consultant | MartiSEO
Martina Zrzavá Libřická is a Freelance SEO Consultant at MartiSEO with 12+ years experience both in-house (IKEA, Emplifi - formerly Socialbakers) and agency (Accenture). She specializes in International SEO, Product Management and Strategy. Martina is an active mentor at Women in Tech SEO, The Freelance Coalition for Developing Countries and privately. She enjoys organizing workshops and trainings for organizations or individuals. Martina actively publishes about SEO on LinkedIn in the Czech Republic to dispel the myths and educate people in organic search topics.
Sukhjinder Singh | Freelance SEO Consultant | I Do SEO | Linked In | I Do SEO
Sukhjinder has worked in the SEO industry since 2010, initially on the agency side as a senior and head of SEO, and more recently he made the move to freelance in 2022 at I Do SEO. He works closely with other marketing agencies as a white-label SEO and partner, and more directly with clients. His specialties include SEO strategy set-up, international SEO, website launches and migrations, and SEO training for clients and agency teams.
Berian Reed | Freelance SEO consultant & Digital marketing growth advisor | BR Digital
With over two decades of experience spanning technology consulting, agency, and client-side SEO roles, Berian is a seasoned SEO consultant and digital marketing growth advisor who specialises in building world-class in-house SEO teams for some of the world's most exciting brands and largest marketplaces. Armed with a BSc in Computer Science from The University of Manchester, his career journey took him from Technology Consulting at Deloitte to agency-side experience before moving client-side to lead SEO and performance marketing at Auto Trader UK during their digital transformation and IPO, ultimately transitioning into freelance SEO consulting in 2015.
Lukas Adamec | Manager, Paid Media | Remote
Lukas Adamec is a seasoned Paid Digital strategist with over 13 years of experience driving performance at a global scale. From his early agency days to founding Abadam Marketing, and later evolving into a trusted in-house consultant, Lukas has consistently delivered transformative results for leading B2C & B2B brands. Over the past five years, he has specialized in unlocking international growth opportunities, leveraging platforms from Google to Yandex, Naver to Baidu, and Yahoo JP to Seznam — always with an uncompromising focus on ROAS and sustainable scale. A thought leader and advocate for transparency in marketing, Lukas is deeply committed to knowledge sharing, mentoring emerging talent, and pushing the boundaries of digital strategy. Beyond the screen, he finds inspiration in wildlife photography, where he fully disconnects to return with renewed energy.
Jessica Dee | Head of Paid Search | Taskrabbit |
Jessica brings over 14 years of PPC expertise and has held leadership roles as a director of marketing in automotive for a decade. With a remarkable academic background of five college degrees and prior experience at Amazon Music managing global marketing efforts, she actively mentors for Women in PPC and contributes as a member of Google Ads' advisory panel to provide valuable feedback on various Google products and services. Jessica prides herself on innovation and strategic marketing tactics to yield the best results for clients cross-vertical and cross-channel.
Michele Tommasi | Senior Paid Media Manager | Tempcover
I am a Senior Paid Media Manager at Tempcover, with a decade of experience in growing businesses with paid advertising and performance marketing. My journey has been marked by a relentless commitment to add value and maximise opportunities while reducing ad waste. I have collaborated with a wealth of prominent UK-based and global brands across various sectors. From SaaS, insurance and automotive to construction, travel and e-commerce, I have thrived in both B2C and B2B industries, won multiple awards and have extensive cross-sector knowledge. At heart, I am passionate about inspiring, leading and helping people to achieve their personal and professional goals
Siobhan is a senior organic growth strategist with 15 years’ experience helping brands grow through search, content, and digital strategy across a variety of different sectors. Having led international teams and built high-performing functions across agency and in-house environments, she brings a strong mix of strategic, commercial, and practical search expertise. Siobhan is particularly interested in how AI is changing the way people search and how SEO teams are adapting their strategies to meet new patterns of discovery and visibility.
Aoife McIlraith | Founder | Luminosity Digital
Aoife McIlraith owner of Luminosity Digital marketing agency and founder of Speakerlineup.com An award winning marketer, international digital & SEO consultant and with 22+ years international marketing. Helping brands get the Right Content, to the Right Audience, at the Right Time to Drive Sales. She has worked with global brands building multilingual digital SEO and marketing strategies. Alongside running global web publishing operations for global and regional sites for Canon, Starbucks and Intel. Before starting her own agency she was VP, Product Marketing with Semrush. A regular speaker at international conferences and appointed judge for Search , PR and Tech Awards. Aoife was recognized among the “Top 20 Women making the biggest impact in Marketing Tech” by B2B Marketing Magazine (2019). Holding postgrads in web technologies and digital marketing, she is also a mentor with Enterprise Ireland.
Iona Townsley | Creative Director | Heroine
Iona Townsley is the Founder of Heroine, a creative digital PR consultancy specialising in search-led campaigns. With eight years in digital PR, she has delivered award-winning campaigns for household-name brands including House of Fraser, Parkdean Resorts, Club Med, PrettyLittleThing, Dojo and Paymentsense. Iona regularly speaks at industry events, contributes to publications such as MOZ, and runs The Grapevine, a content newsletter to spark inspiration. As a judge, she brings the perspective of someone working on SEO-driven campaigns day-to-day, evaluating entries on both creativity and real search impact.
Jonathan Moore | Technical SEO & Analytics Consultant | Jonathan Moore Consultancy Limited |
Jonathan Moore is a technical SEO and analytics consultant with over 15 years of experience. He enjoys using data to solve problems and helps clients in the ecommerce space.
Sofia Tyson | Senior Content Manager | Juro
Sofia Inga Tyson is Senior Content Manager at Juro where she leads Juro's organic search strategy and works across a wide range of revenue-driven content marketing initiatives. Sofia is a regular contributor to industry conversations, with appearances on SaaS and B2B SEO podcasts, speaking slots at events, and bylines in a variety of different marketing publications.
With over 20 years of extensive experience as a Visual and Product Designer, Airton has successfully led multidisciplinary teams through diverse projects, ranging from websites and graphic pieces to creating immersive culinary experiences. Holding a Ph.D. in Visual Arts, a M.Sc. in Design, and a specialization in UX Design, Airton brings a unique blend of academic knowledge and practical expertise to his work.
Limor Barenholtz | Director of SEO & GEO | Similarweb
Limor is the SEO Director at Similarweb, and has been practicing SEO for 20 years now. Limor specializes in all aspects of Technical SEO - From JavaScript SEO & rendering, through mobile & multi-device optimization, all the way to page experience metrics - She loves the challenges it presents, clean codes makes her smile & creating scalable SEO strategies makes her happy. As the former Head of SEO at McCann Tel Aviv, Limor has vast experience in both local & international SEO for major brands & publishers, as well as in planning & integration with multi-channel campaigns. Limor is a speaker at BrightonSEO, co-author of the "In-house SEO Book", and a judge at The Drum Awards When she's not doing SEO, Limor loves playing Poker and handball, listening to music, and being with her baby twins - Naomi & Maayan.
Patryk Wawok | Technical SEO & Content specialist |
Patryk is a Technical SEO and Content Specialist with over 6 years of experience and proven knowledge of technical SEO and content optimization. Patryk managed technical SEO and content projects for multiple Fortune 100 and Fortune 500 brands while working for world-renowned agencies. Patryk also trained in-house teams of Fortune 500 brands to improve their SEO practices in multiple workshops and performed as a speaker at SEO conferences such as the International Search Summit. Currently, Patryk is working as an independent SEO consultant working with mostly B2B e-commerce brands on their Technical SEO and content strategies. Personally, Patryk performs as an improv comedian and maniacally learns new cooking recipes every day.
Regan McGregor | SEO Lead | Airtasker
Regan McGregor is the SEO Lead at Airtasker, where he drives organic growth for their global marketplace. With broad experience across tech, eCommerce, and startups, Regan specialises in creating data-driven SEO strategies that fuel business growth. A respected figure in the Australian search community, Regan co-hosts the Sydney SEO Collective and is a frequent speaker at major industry events. He recently served as both a judge and presenter at the 2025 APAC Search Awards, and his insights have been featured in numerous industry publications and podcasts.
Daria Miroshnichenko | Global SEO / GEO Lead | Freightos
Daria Miroshnichenko is a Global SEO / GEO Lead with over 7 years of experience across startups, agencies, and large multinational organizations. She has led SEO strategy for major European real estate and job marketplaces managing millions of URLs, with a strong focus on scalable growth and performance. Currently at Freightos, an international B2B company in the shipping industry, Daria leads SEO efforts across multiple brands and countries, driving organic growth in complex, multi-market environments. Her expertise spans strategic SEO, technical SEO, and programmatic SEO (pSEO), with a particular emphasis on building sustainable, enterprise-level search strategies.
Karol Soja | SEO consultant & Freelancer | Karol Soja
Karol Soja is an experienced SEO consultant and freelancer with over 12 years of experience. Throughout his career, he has gained a comprehensive understanding of SEO from various perspectives, having worked in startup, SEO agency, in-house teams, and as a Head of SEO in an agency working with the largest Polish brands. After a decade, he made the decision to venture out as an independent consultant and freelancer. His areas of specialization include e-commerce, where he excels in traffic scaling and international expansion. Additionally, Karol also works with publishers, acquiring traffic from Google News and Google Discover. Privately, Karol is an advocate for remote work, allowing him to combine his interests with travels to different parts of the world. He is also an active athlete, regularly participating in long-distance running and triathlons. As a judge for the European Search Awards, Karol brings a wealth of knowledge, a passion for SEO, and a commitment to recognizing excellence within the industry.
Campaign and lifecycle marketing lead with 10+ years' experience in B2B and professional bodies. I specialise in demand generation, full-funnel programmes and global GTM, using segmentation, automation and AI-augmented workflows to drive pipeline, revenue and retention. Fellow judge on the European Search Awards 2026.
Michael Emiliani | Vice President of Marketing | Freight Right Global Logistics
Mike is a seasoned digital marketing expert with a decade of experience in PPC and digital media. His passion lies in developing and growing businesses through comprehensive, integrated digital media campaigns. His ability to draw on knowledge and experiences from a wide range of challenges from his time in-house, agency-side and as a consultant has given him a unique depth and breadth to solving complex problems in PPC and broadly digital marketing. Mike has shared insights as a contributing writer and speaker at events. His extensive knowledge has also earned her the distinction of being a featured subject matter expert at Endicott College in Massachusetts, a contributor to industry blogs and recipient of the 2018 Interactive Marketing Award.
Anju Anil | Digital Marketing Consultant |
Based out of Dubai, Anju, a luminary in the digital marketing industry, brings a wealth of experience and expertise spanning all dimensions of digital channels. Since 2010, Anju has honed her skills in various domains, including SEO, Google Ads, Content Marketing, Digital Performance Analytics, CRO, UX, and more. Anju proudly joins the esteemed panel of judges at the Global Search Awards, contributing her knowledge and insights. Armed with a degree in Computer Engineering and advanced digital marketing certifications, Anju combines technical prowess with digital marketing expertise. Her unique skill set empowers her to master the intricacies of SEO and effective strategies, making her a valuable addition to the judging panel at the Global Search Awards.
Nicolas Monti-Potsolakis | International SEO Consultant | Black Lantern s.r.o.
Nicolas is an International SEO Consultant. He is a self made person and has worked as Events Manager, MarTech Specialist and jack-of-all-trades-digital marketing specialist before naming SEO his true calling. He has been around SEO since 2009 and founded Black Lantern Marketing and NMP Consulting in 2018. He has worked with major Hospitality, Telco (Vodafone), eCommerce and iGaming Brands (Fortuna, Casa Pariurilor, PSK, Winner, 888, Finixio and Gain Changer). He is also an SEO Instructor at Epsilon College, and coaches Business Owners on SEO. And he is co-founder of TAO Rodina, an import-export company of goods from Indonesia. He holds an MBA, an MSc in Digital Marketing and a BA in Marketing Management from the University of East London. He is originally from Greece and Italy but lives in Prague with his family.
Shadi K. Kandil | Regional Head of Free Search | Amazon
Owain Lloyd- Williams | Independant SEO Consultant |
Owain Lloyd-Williams has been in the SEO and digital marketing space for around 12 years, and has vast experience overseeing organic digital strategies for leading global brands in an agency, in-house and consulting capacity. As an independent consultant, he’s either found leading stakeholder management and SEO strategy for large enterprise companies or deep down the rabbit holes of international SEO, content and technical SEO. He also has a niche specialism in China SEO.
Alex Galinos | Head Of SEO | Elife Group
Alex Galinos is an international SEO and organic growth leader with experience across 20+ markets, spanning Travel, eCommerce, Gambling, Finance, and other competitive industries. He currently serves as Head of SEO at the Elife Group, managing 2 global transportation brands (hoppa & Elife Transfer), where he drives revenue-focused organic strategies at scale. His approach treats SEO and GEO as revenue systems, not traffic channels or best-practice checklists. Alex is also the Co-Founder of Parents Hub, one of the most trusted parenting websites in Greece, which he grew from zero to 100,000+ monthly organic users in just 12 months. He has delivered measurable outcomes in organic revenue for many brands, and has led international SEO programs across markets including the US, UK, France, Germany, the Nordics, LATAM, and China. He brings deep technical expertise in JavaScript SEO alongside content and authority strategies for high-intent, competitive markets. He has been featured on the Ahrefs Blog, SEMrush blog, Search Engine Land, Marketing Week, Huffington Post, MSN, and CNN Greece. He is ranked the #1 SEO influencer in Greece and among the top 100 worldwide by Favikon. Alex is considered the top SEO expert in Greece, Cyprus and the wider region.
Tasha Antwi | SEO Consultant | RMG
Tasha Antwi is an SEO Consultant with 11 years of experience in the industry, known for developing data-driven global omnichannel search strategies driven by audience insights. She has become an expert in the luxury and premium space and is a regular speaker at Brighton SEO, featured in WARC, Prolific North, and more. She has worked with some of the biggest and most renowned brands globally and was previously Director of Search at Rise at Seven and an Advisory Board Member for Wix. Tasha was also recently named one of the 'Top 24 Marketers to Follow in 2024'.
Carlos Ortega | Independent technical and strategic SEO and AI consultant | | Linked In | X Profile |
Carlos Ortega is an independent technical and strategic SEO and AI consultant with over a decade of experience in the industry. He currently directs the SEO Master at Big School. As a founder, he leads the Technical and Training department at l'Associació SEO en Català, driving the community’s professional standards. Throughout his career, he has collaborated with major international brands and trained high-performance teams at international organizations and big media sites. Carlos is a regular lecturer at business schools and a speaker at marketing conferences, having organized industry events such as Digital Jam and Clinic SEO. His expertise is recognized globally, frequently serving as a judge for various international SEO awards. Named Barcelona’s best SEO in 2018, he was also a finalist for the 2025 SEO Referent award.
Muhammad Umer | PPC Consultant | HOD PPC - Google Ads Globital
A proactive, creative & committed individual with 8+ years of experience in Paid Search. SEM & PPC Expert, Google certified. Pro in creating, developing & implementing effective paid advertising strategies for businesses.
Juan Vargas | Director of Organic Growth | Carwow Group
With more than 15 years of experience leading SEO teams both agency and client side, and a solid academic foundation, Juan has delivered demonstrable commercial success across a wide range of industries. Currently, he’s the Director of Organic Growth at carwow group -one of the top online marketplaces and publishers in the automotive vertical in the UK, Germany and Spain. Previously, Juan has worked for 10 years on online marketplaces across verticals such as luxury fashion, leading SEO globally at Farfetch, and personal finance and insurance, leading the organic performance teams at Compare the Market and MoneySupermarket respectively. Agency side, Juan oversaw several clients including Mercedes Benz, Fiat, Masserati, BT, Barclays, the Merlin entertainment group, intuit, and the largest global consumer electronics retailer. He’s been listed by the Drum as one of the top 50 individuals in search in the UK, and has won accolades at the UK, European, Global search awards, as well as the DMAs.
Bill Hunt | President & Global Digital Strategist | Back Azimuth Consulting
Bill is the President of Back Azimuth Consulting, which focuses on helping companies improve their Global Digital Marketing Strategies. Bill has extensive experience in multiple verticals uncovering missed opportunities and accelerating growth by implementing strategic centers of excellence maximize ecommerce programs at multinational corporations. Bill is the co-author of the best selling book "Search Engine Marketing, Inc." Driving Traffic to Your Companies Web Site from IBM Pres. This book has been adapted into the best practice guide for many global companies.
Gabriela Troxler | SEO Consultant |
Gabi Troxler is an SEO consultant, trainer, and public speaker. She helps businesses leverage content and SEO to build thriving customer relationships. Her career began in the healthcare and financial industry before founding feey AG, a well-known Swiss e-commerce brand.
Laura Iancu | Independent SEO & AI Search Consultant | Searchpedia | Linked In |
Laura Iancu is an independent SEO and AI Search Consultant with 7+ years’ experience shaping search strategies that put humans first. Founder of SearchPedia, she’s known for her quirky, big-idea thinking and her sharp, user-focused approach to SEO. A member of Women in Tech SEO and a recognised industry voice, Laura brings creativity and clarity for modern search, helping both emerging brands find their footing and established brands adapt and thrive in a changing landscape.
Brian Thornton | Acting Head of Media and Performance Marketing | Clas Ohlson
Brian has experience across both agency and in-house roles, leading multi-market strategies and transformation initiatives within international retail and consumer businesses, including the centralisation of paid media across 22 markets. His work focuses on building scalable growth engines through data, experimentation, and advanced measurement, combining strategic leadership with hands-on execution to align marketing performance with commercial outcomes.
Victory is a Founder and Freelance Marketing Consultant at Contenticore with six years of global experience working with over 20 brands across the US, Asia, Africa, and Europe. She currently serves as the Marketing Coordinator, Europe at GMAC, where she supports marketing initiatives and sales strategy. She is also the Co-founder of Clazenix, an organisation built on a mission to empower young professionals globally with digital marketing skills. She holds a Master's in International Business Management (Distinction) at Coventry University. Her focus is on applying practical expertise to help brands strengthen their content strategy and enhance visibility.
Iva Jovanovic | Content Marketing Specialist & SEO consultant | | Linked In |
Iva Jovanovic is an experienced Content Marketing Specialist & SEO consultant, and the organizer of the Belgrade SEO Conference and Heapcon. She specializes in SEO and content creation for websites and social media, but also works on Technical SEO and web development. As an active member of Heapspace, a vibrant community for IT professionals, she has been on the organizing team for Heapcon since 2022 and Belgrade SEO Conference, and hosted Heapspace Meetups and SEO Talks. Originally an MA Art Historian and curator, she has been in the content marketing and SEO industry since 2018 and has worked with brands across Europe and the US in various industries ranging from IT, AI, cybersecurity, and SaaS to lifestyle, travel, transport, automotive, and relocation. She's also been a guest on podcasts, panels, meetups, and conferences.
Peter Nikolow | |
Meriem Nacer | Performance Marketing Consultant | 4M Digital | Linked In | 4M Digital
Meriem Nacer is the founder of 4M Digital Consulting Ltd, where she applies 13+ years’ paid media agency experience to provide cutting-edge PPC, Display, YouTube, and Paid Social advertising strategies. A Google Ads and Microsoft Ads specialist, Meriem's expertise extends from strategic consultancy and audits to hands-on management and training for global brands and retailers. Her budget management skills are exemplary, having handled weekly budgets from £500 to £3M, amounting to over £150M annually. Meriem's work encompasses a diverse range of sectors, including retail, cosmetics, luxury, travel and finance, making her a versatile and sought-after digital marketing consultant. She is also a published author and certified PTLLS-accredited trainer, recognised for her contributions to digital marketing knowledge and education.
Karyna Barbaziuk | SEO + GEO Strategist |
Karyna is an SEO and digital marketing strategist with over 10 years of hands-on experience working across different industries and markets. Originally from Ukraine and now based in the U.S., she brings a global perspective to every project she works on. With a strong background in technical SEO and a deep understanding of how search engines actually work, ranking signals, algorithms, CRO, UX, and AI-driven search trends, Karyna knows how to build strategies that don’t just follow best practices, but stay ahead of constant industry changes. From small local clients to global multilingual businesses, she helps companies turn search visibility into revenue.
Jessica Tee Orika-Owunna | Content Writer | Contentsquare
Jessica Tochi Orika-Owunna is a content marketing strategist and senior writer with 8 years of experience. She specializes in bottom-of-funnel and product-led content for growth-stage PLG companies. Her work has driven measurable revenue impact and helped brands like Hotjar, Contentsquare, Softr, and Vena Solutions increase signups and enable sales. Jessica is also the founder of SaaS Content Brand, a consultancy that helps product-led companies turn internal user and SME insights into content that converts. She actively mentors entry-level marketers via ADPList and contributes to communities like the Freelance Coalition for Developing Countries.
Laura Calvache, freelance SEO consultant with a proven track record of helping businesses scale their online visibility through a direct and personalized approach. Specialized in local SEO and e-commerce. Lately, I’ve been taking part more in industry debates, roundtables, and events. I steer clear of the mass agency model, getting fully involved in every project as if it were my own. I have worked in highly competitive sectors, from finance to healthcare and legal services, combining technical and strategic SEO to get the best results.
Emilio Takas | Head of SEO | Gentoo Media
Formerly a Visual Storytelling multifaceted digital creative, with a strong technical background on websites, design, digital marketing and analytics for over 20 years, since December 2021 Emilio has been leading all the Search Engine Optimization work at KingBet Media, an affiliate publishing group, with over 15 years of experience in the production of igaming content. He is also a visiting lecturer at Athens University of Economics and Business (AUEB) teaching SEO and Marketing Analytics, a seasoned speaker to SEO and iGaming Conferences like BrightonSEO, SBC, iGB, Sigma and a judge on the Drum Awards, Global Search Awards and Sigma Awards.
Boluwa Olojo | |
CIM-certified Growth & Performance Marketing Specialist with 8 + years’ experience driving B2B lead generation across SaaS, fintech, and tech-for-good. Recognised by the Tech Nation Global Talent Visa for exceptional digital technology expertise. Proven success managing six-figure ad budgets and delivering results through Google, Meta, LinkedIn, and Microsoft Ads. Skilled in AI-driven campaign optimisation, automation, and multichannel acquisition strategy.
Mohammadreza Hasanpour | Senior SEO Specialist | SNAPP!
Mohammadreza began as a digital advertiser, transitioning to a digital marketer and SEO specialist. Now, he has over five years of experience in SEO, working with organizations of all sizes and various industries, including highly competitive markets such as Insurance, Health, Finance, and E-commerce, among others. Currently, he holds the position of Senior SEO at Snapp, a Ride-Hailing App. Although he freelanced as an SEO expert for some time, he has been entirely devoted to in-house SEO for almost four years. His expertise lies in technical SEO and strategy. Lately, he has been practicing SEO automation and machine learning.
Reena Bowden | Head of Global SEO | SAS Software
With over 15 years of experience in the industry, Reena is an experienced Digital Marketer and Leader of the Global SEO Network at SAS Software. She is deeply passionate about the ways in which digital marketing is essential to enhancing the customer journey and growing business. Reena’s innovative approach drives her to constantly explore and develop new ideas and solutions that can effectively address the evolving needs of clients and improve overall engagement in the digital landscape.
Jes Manniche | CEO & Co-founder | Azide
Jes is the CEO and Co-founder of Azide, a leading Nordic B2B consultancy. A proven marketing leader, he excels at bringing strategies to life - even in complex stakeholder environments. With a results-driven mindset and a passion for progress, Jes transforms bold marketing ambitions into meaningful business outcomes. He has worked with some of the largest clients in the Nordics across strategic, tactical, and executional levels.
Victoria Becerra Alejo | Organic Marketing Director | LeadTech Group
SEO crossed my path about 15 years ago, and ever since, I’ve been fascinated by how we search and navigate the internet. What began as curiosity evolved into a career dedicated to deciphering the human intent behind the screen. For the past decade, I’ve led the Organic team at Leadtech, specializing in highly competitive international environments. My daily experience has taught me that the key to global success isn’t just the code or the keyword, it’s the ability to adapt technical expertise to the reality of each market with agility and precision. view SEO as a balance between strategic creativity and technical rigor, always with a clear business-oriented focus. These aren't separate pieces, but rather the engine that allows businesses to scale with purpose. Currently, my focus lies at the indissoluble intersection of brand and search: my goal is to build authority for bots while generating real trust and resonance for people
Clara Soteras | SEO for News Publishers Consultant and Head of Innovation and Digital Strategy | AMIC
Clara Soteras is an SEO for News Publishers and Digital Strategy Consultant. She is currently Head of Innovation and Digital Strategy at AMIC, a local media association with more than 600 members, focused on new projects that incorporate artificial intelligence. Her areas of expertise include attracting new audiences, Google Discover, content planning, SEO functions in a newsroom and business-focused editorial product. She is also an associate professor at the Autonomous University of Barcelona and teaches SEO for News at other business schools. She is part of the judging panel for different search awards such as the Global, European or UK Search Awards and has been a member and judge for the Online News Association. She has been the Director of SEO and Product at El Nacional, a Spanish media company, and SEO Manager at betevé, a local TV channel in Barcelona. She actively participates in SEO, AI, journalism and media conferences, giving presentations, round tables and debates with other experts in the sector. She is part of the #MujeresEnSEO community and the SEO association in Catalan, as well as a member of Google Product Experts, where she shares knowledge with other professionals.
Martín Neuteboom is the founder of Vsee Search Marketing and a seasoned SEO consultant known for his strategic mindset and behavior-driven approach to search. His strength lies in connecting dots others overlook, blending creativity with pragmatic thinking to solve complex marketing challenges. Martín regularly lectures on online marketing, advises start-ups and scale-ups, and supports businesses in embedding an organisation-wide ‘SEO mindset’. His work focuses on sustainable growth and strategic visibility, where technology, content, and human behavior converge into actionable insights. With an autodidactic background, Martín developed a unique way of thinking, one that allows him to break patterns and approach problems from unexpected angles. This independent perspective makes him not only an inspiring sparring partner but also a valued consultant in the field.
Sam Hall | Head of Channel & Marketing Strategy | CAVU
Sam has two decades of hands-on experience in performance & brand marketing. With deep expertise in cross channel planning, search strategy and data-led decision making, she has delivered results for major brands in both agency and in-house roles. In her career to date she has held senior roles at The Hut Group (THG) and worked at some of the top global media agency networks including Dentsu, WPP, and Omnicom. Her sector expertise includes eCommerce, finance, travel, FMCG and beyond. A mentor and advocate for diversity, Sam has led large-scale campaigns, managed multimillion-pound budgets, and built high-performing teams.
Sharon Peredo Sahid | Digital Marketing Consultant |
a marketer, strategist, and SEO enthusiast with expertise in website optimization. Sharon has worked across diverse markets and niches, enhancing customer experiences, acquisition funnels, and conversion rates. Passionate about helping brands elevate their visibility, positioning, and USPs across search engines and LLMs, she’s also deeply curious about AI-driven strategies and experimentation frameworks.
During his 13-year adventure in the SEO industry, he learned all the "shades" of activities carried out for clients. Knowledge of how to work in-house and in an agency allows him to provide high-quality and non-standard tactics for clients. Currently, he is developing his boutique SEO and Content agency, VerticalSEO, and is responsible for technical SEO for Warner Bros. Discovery in Poland. In the past, he planned and implemented SEO activities for the largest brands in Poland, and also supported them in their activities abroad. He prefers content SEO for breakfast, technical SEO for lunch, and linkbuilding for dinner. This allows him to maintain a good work-life fit. ;)
Ned Poulter | Digital marketing consultant & Non-executive Director | Polestar Digital
Ned Poulter is a digital marketing consultant, strategist and non-executive director, helping growth-minded businesses turn digital complexity into commercial results. He has led and advised teams within multi-billion-pound global organisations, and - through Pole Star Digital - has personally driven £69M+ in revenue and £93M+ in qualified pipeline for clients. His work has been recognised through multiple global industry awards. Ned brings a pragmatic, evidence-led, outcomes-focused approach from his day-to-day work to judging excellence in digital marketing, with a clear emphasis on real-world impact over optics.
Jo O'Reilly | Freelance digital PR consultant |
Jo O’Reilly is a Freelance digital PR consultant based in Chester. She has been working in Digital PR for 6 years and before going freelance had worked both in-house and agency side. Before pivoting to Digital PR she worked as a journalist. She is fascinated with all things digital pr, especially reactive pr and newsjacking.
David Amayo-Morrison | Head of SEO | Tesco
David Amayo-Morrison is Head of SEO at Tesco, the UK’s largest retailer. With a unique blend of SEO and digital transformation experience, he has been a frontrunner in leading the charge for some of the UK’s biggest brands, notably the powerhouse retailer Currys, previously known as Dixons Carphone, or Carphone Warehouse and PC World. Beyond the domestic market, David is a heavyweight on the global stage, having worked with and collaborated with brands like Disney, New Balance, Canon, Bose, and more. As a productive digital expert, he engages heavily in the development of new technology such as AI and RPA, determined to keep on the right side of change as we transition to the new world.
Carolina Vicente | Brand & marketing Director (Interim) | Trainline
Carolina Vicente is a senior marketing and product leader with two decades of experience driving growth for global brands, scale-ups, and Fortune 500 companies. She is Chief Commercial Officer at Tigo, a fast-growing wellness brand, and Founder of GrowthStac, a consultancy helping companies accelerate growth through brand, marketing, product, and data strategy. Previously, Carolina held leadership roles at Google, HelloFresh, and ASOS, where she led market expansions and built high-performing teams across multiple geographies. Passionate about combining creativity with data, Carolina supports brands in applying AI to unlock efficiencies, deepen customer insights, and deliver measurable impact. She is dedicated to shaping marketing strategies that drive acquisition, inspire loyalty and fuel long-term growth.
Aiman Ben Haqi | Freelance SEO Consultant | Abenhaqi |
Aiman is a results-driven freelance SEO consultant helping companies increase visibility, generate qualified leads and sales, and drive sustainable revenue growth across industries including fintech, healthcare, ecommerce, and education. He leads end-to-end SEO strategy and execution, aligning search initiatives with commercial goals to deliver measurable impact. With deep expertise across platforms such as Magento 2.0, WordPress, and more, Aiman blends technical SEO with data-led, demand-focused strategies that attract high-intent decision-makers. Hands-on by nature, he actively optimises campaigns, tracks performance, and maximises ROI turning search visibility into real pipeline growth, not just traffic. Outside of SEO dashboards and SERPs, Aiman is just as focused on balance. He’s an avid piano player and cycling enthusiast, bringing the same discipline, creativity, and endurance from the keys and the road into every SEO campaign he runs.
Yakita Seth | Senior SEO Product Manager | Indeed
Yakita Seth is a Senior SEO Product Manager at Indeed, the world’s leading job site, with over 15 years of expertise in digital marketing, SEO, and product strategy. At Indeed, she spearheads strategic initiatives that optimize search visibility, shaping user experiences to drive measurable impact globally. Prior to Indeed, she was the APAC Websites Lead for SEO and Conversion Rate Optimization at Page Group where she engineered and executed transformative regional SEO strategies, delivering significant gains in organic search traffic and market share across multiple markets. Her earlier role at First Page Digital, a leading digital marketing agency in Singapore, saw her managing high-impact SEO campaigns across the APAC, US, and UK markets. With passion for mentorship and collaboration, she leads cross-functional teams to achieve exceptional outcomes by identifying trends, anticipating challenges, and establishing a competitive edge through her deep understanding of markets and competitors. She is known for her data-driven methodology, where she seamlessly blends analytical insights with creative strategy to elevate online visibility and engagement.
Alan Presch | International SEO Consultant |
Business owner and award-winning multilingual SEO consultant with 14 years experience helping companies big and small grow their online presence. With a background in teaching and software development, I love helping companies access ethical SEO and website services in a way that they can easily understand. Awards - Irish Content Marketing Awards - European Search Awards - National Start-Up Awards Podcasts & Public Speaking - Host of "You're Hired!" webinar series With ND in SEO - Search With Candour - Argos Multilingual's iSEO Video Series
Serge Nguele | Founder & Chief PPC Doctor | Your PPC Doctor
Serge Nguele is the Founder and Chief PPC Doctor of Your PPC Doctor — The World's PPC Clinic. A diagnostic-led PPC strategist with 16+ years in paid media, Serge built Your PPC Doctor on a simple principle: diagnosis before prescription, always. He is a BrightonSEO and PPC Live speaker and moderator, Hero Conf UK speaker, semKRK international speaker, and Global and European Search Awards judge and presenter. He is a PPC Live Ambassador and a Microsoft Ads champion by conviction, not contract. Your PPC Doctor works with brands, agencies and charities to diagnose paid media performance before recommending any course of action — cutting through the noise to find what is actually broken, and what to fix first.
Chaitanya is a seasoned marketing leader with 19 years of experience driving growth for global brands, unicorn startups, small-mid-large media agencies, adtech across e-commerce, fintech, edtech, proptech, auto, gaming, travel and Web3. Currently he’s building marketing programs for SCALED2C where he spearheads marketing strategies for DTC brands that scale revenue and growth across international markets. Known for combining data-driven precision with creative insight, Chaitanya brings a pragmatic, results-first approach to marketing. Beyond the numbers, he’s a dedicated mentor and active contributor to industry and community initiatives.
Nadir Fazal | Head of SEO | Arbetsförmedlingen
Nadir has 15 years of experience in data-driven marketing such as SEO, SEM and CRO from the private and public sector. He has established an in-house SEO at one of the largest authorities in Sweden and was in the jury panel for the Swedish SEO Awards 2022 and European Search Awards 2023. Nadir is an expert in maximizing visibility on Google and converting visitors into customers that contribute to business growth.
Kylee Della Volpe | Senior SEO/AEO Manager | Thermo Fisher
Kylee is a leader in the SEO space and the evolving landscape of AI-driven discovery. Currently a Sr. SEO/AEO manager at Thermo Fisher Scientific, she focuses on creating holistic technical and content SEO strategies that help customers meet their needs and drive business value. As a lifelong learner, Kylee would be in school forever if she could, but since she can’t she chose an industry where there’s always something new to learn or do. She loves to share her passion for the industry through the Women in Tech SEO mentoring program. Outside of work, you can find her in the garden, on the trails, or with her nose in a book.
Andrew Gloyns | SEO Consultant |
Andrew is a seasoned SEO Consultant, partnering with some of APAC’s largest and fastest-growing companies. He has driven organic growth strategies for market leaders including SEEK, Nine, News Corp, and Wesfarmers, and has also served as a trusted advisor to the Victorian Government. When he’s not immersed in consulting or busy being Dad, you’ll find Andrew soaking up the outdoors, hanging out with his goats and chickens or breaking a sweat chopping firewood
Siddhesh Assawa | Technical SEO Manager | Headout
Siddhesh Assawa is the Senior Technical SEO Manager at Headout, a travel-tech startup that curates the world's best real-life experiences. Prior to Headout, he worked at Performics (Publicis Groupe), where he led SEO initiatives for P&G brands across Australia, the Philippines, India, and Sweden. Siddhesh also played a pivotal role in developing e-commerce SEO strategies for Nykaa & Nykaa Fashion, and enhanced the visibility of prominent news platforms such as Republic During his time at Publicis, he helped craft mandate winning SEO solutions for brands like Tiktok, Helo, ICICI, Olay, Head&Shoulders, Uniqlo India to name a few. In his current role, Siddhesh leads the creation of frameworks and processes that empower content teams to reduce turnaround times, while collaborating closely with product teams to ensure every build is SEO-friendly as well as building search specific solutions from scratch.
With 8 years of experience in SEO and a total of 10+ years in Digital Marketing, Thomas Vavougios has significant knowledge in Technical SEO and has participated in many international projects to increase organic traffic. His career comes from three different countries - Greece, Malta, Cyprus - giving him a broad perspective and deep knowledge of SEO practices. In recent years, he has been working as a fully remote SEO consultant and through his own company, Clicks Creator Studio, he currently holds the position of Head of SEO for a crypto casino operating in 15 countries, strategically strengthening the organic approach, constantly improving content and resolving technical crawling and indexing issues. At the same time, he is the founder of one of the largest SEO communities in Greece (the Greek SEO Community) through which he has been organizing meetings for the last 2 years with the aim of creating a dynamic community, where everyone's knowledge and experiences will contribute to the progress of SEO in Greece. Companies that participated as sponsors in his meetings are quite big names in the field, such as Ahrefs and Whitepress, while he recently invited one of the top international SEO speakers, Craig Campbell, to Greece for the first time for the SEO Athens Summit 2024 conference.
Gerry White has been in the industry for 20+ years, with a background in development he transitioned to technical marketing leading on SEO, analytics and digital growth strategies for companies, agencies, the government and corporations such as the BBC. In the past few years Gerry has spoken at conferences around the globe including Paris, Germany, USA and of course the UK. Gerry was the Technical SEO Lead for Just Eat a FTSE 100 company in 12 markets as well as consulting for other e-commerce brands. Gerry was the SEO Director for Rise at Seven from 2020 to 2021 when they grew from 15 to 115 people before returning client side as the head of SEO at Oda an international supermarket.
Davina Lines | Managing Director | Mixing Digital
Davina Lines is Managing Director of Mixing Digital and the Ecommerce Club. She brings a wealth of knowledge and a big black book of digital contacts to ensure Mixing Digital’s event management services are of the highest standard. Davina co-founded Netimperative in 1999 and became Managing Director in 2002, stewarding the brand into new product launches and creating one of the most successful events programmes in the digital marketing industry. In the mid 90s Davina cut her digital teeth on New Media Age (now Econsultancy), forming part of the founding team and was responsible for the commercial development of the magazine and its early events from launch in May 1995 to 1999. In recent years Davina launched an ecommerce peer-to-peer community, the Ecommerce Club, which runs regular events in London and Manchester on topics relevant to the retail community.
David Carrasco | SEO Product Manager |
David Carrasco embarked on his SEO journey when the field was still emerging, with no courses or masters available, learning through the trenches by exploring, experimenting, and innovating. With over a decade of experience in SEO, he has participated in an extensive range of projects, offering support to a multitude of clients. In recent years, he served as the CEO of a Spanish PR and link-building tool, a company he founded and later sold. Currently, he works as a freelance SEO Product Manager, leveraging his knowledge and experience in web positioning, growth, development, and business strategies. As a prolific content creator, he engages in producing audio, video, and written content. This not only provides a platform to connect with new people but also fuels his ongoing journey of learning and discovery. Why not connect?
Tristan James | SEO Specialist | EE
Tristan brings over 13 years of experience from a mix of agency and in-house roles and work with some huge household names notably his current role at EE. His focus on collaboration and deep love for the industry means he’ll be looking for innovative and creative approaches to SEO that cover the whole spectrum of optimisation, considering the newest and oldest techniques and the user throughout.
Irene Cecotti | Senior SEO Specialist | Factorial
Irene Cecotti is a Senior SEO Specialist at Factorial, a B2B SaaS organization. She focuses on organic growth through technical content architecture and long-tail strategies aimed at high-intent acquisition in global markets. Her core expertise involves site structure optimization, data-driven planning, and the integration of search frameworks into complex B2B marketing ecosystems. With a previous background in agency-side SEO, Irene managed international portfolios across diverse industries, gaining a comprehensive perspective on both tactical execution and long-term in-house scalability. This dual experience allows her to navigate the unique challenges of product-led growth while maintaining a rigorous technical standard. Irene is an active participant in the search community, regularly attending international conferences to stay aligned with evolving technical standards, LLM integrations, and industry innovations. She prioritizes professional networking and the exchange of knowledge among peers as essential components of the evolving search landscape
Matthew Kohli | SEO Consultant |
Matt holds a First Class BSc (Hons) in Digital Marketing from the University of Derby and is CMI and CIM accredited. He began his career in Technical SEO, working with award-winning agencies and in-house brands. Now, he leads a talented team at Fortitude Marketing, delivering results across SEO, PPC, CRO, and Branding. Matt has been featured on industry podcasts and regularly attends SEO events
Vickie Cooper-Samios | Founder & Digital Strategist | Verdure Media
Vickie is a digital strategist and the founder of Verdure Media, bridging heritage legacy with modern marketing performance. With 17+ years in digital and 9 years leading paid media at agencies including Croud and Verb (Croud Luxe), she has helped brands such as Timberland, Omega Watches, Aston Martin and The Ritz drive profitable growth through smart, performance-led advertising. Vickie founded Verdure Media to offer senior leadership and strategic depth without inflated retainers or cookie-cutter approaches, working as an extension of in-house teams to scale while protecting brand identity.
Edward Bate | SEO Consultant |
Edward Bate is an SEO Consultant with over 9 years experience, with experience across a wide range of multinational, enterprise and tier-1 businesses and SEO challenges. Currently working as an independent consultant following several years in digital agencies, he specialises in Fintech, Real Estate, eCommerce and complex enterprise technical SEO challenges, working directly with clients in tailored engagements to achieve business growth and results. He is a well-known member of the Australian SEO community, and is an advocate for leaving a website in a better place than when he found it.
Anna Oshkalo | Performance Marketing Lead | Ericsson
Anna is a digital marketer with over 15 years of experience. She's had the opportunity to live and work in the Netherlands and Sweden and has now settled in Portugal, where she runs her own consultancy business. Before starting her consultancy, Anna worked at Ericsson, where she was responsible for global SEO and paid media strategies, development of Ericsson’s digital marketing tech stack and training of marketing teams across the globe. Anna's expertise also extends beyond corporate; she has worked with various startups in competitive sectors like telecommunications, gambling, and e-commerce.
Kristine Schachinger | CEO and Founder | SitesWithoutWalls
Kristine Schachinger is a leading technical SEO with over two decades experience working with digital media. Kristine began her career as a front-end developer and website designer. She has helped a wide range of clients from small and medium sized businesses to Reba McEntire, AOL, Superpages.com, and USA.gov. As her digital media experience expanded Kristine incorporated accessibility, marketing, and user experience into her work which naturally drew her to learn and practice search engine optimization in order to help her clients gain greater website visibility. She is now a well known and respected in her field as a regular speaker at industry conferences in the US and around the world. She is also a Subject Matter Expert with columns in Search Engine Land, Search Engine Journal, the SEM Post, Search Engine Watch, and State of Digital. Kristine is the CEO and founder of Nevada based Sites Without Walls. She has worked with many SMBs and enterprise clients such as Vice News, Vice Media, Salon.com, Top Ten Reviews, Patch Media, Discover, and Zappos.com.
Reyhaneh Jafari | On- Site SEO Specialist |
Reyhaneh is a senior SEO specialist with more than 5 years of experience with different companies. A craving to learn and provide creative solutions to unique problems drives her further in her job. She started her career path with content strategy and continued the way to SEO and professional technical SEO. Reyhaneh is a data-driven person, multitasking, a team player, and innovative while facing challenges.
Murat Yatağan | Growth Advisor | Fokal Consulting Co.
Murat Yatağan is a proven product marketing and growth strategy leader. He has led optimization, product management, analytics, and growth strategy at companies such as Brainly, Global Savings Group, and Google. Currently, Murat is an advisor that provides strategic counselling to businesses on building and maintaining growth. He was the Vice President of Growth at Brainly, focused on building and scaling high-performing growth teams and helping to bring Brainly more unique users globally. He helped Brainly grow from 80M to 400M MUU in less than 4 years. Previously, he was a Director for Global Savings Group, helping to make their 80+ platforms more visible on Google SERP. Prior to that, he led webspam policy enforcement for a few EMEA markets at Google
Judith Lewis | Founder & CEO | Decabbit Consulting
Judith is a renowned international speaker, writer, trainer, blogger and digital media consultant specialising in applying strategic understanding of digital technologies to help businesses innovate and optimise their effectiveness within the new, networked communications environment. She is a regular speaker around the world on SEO, content strategy, link building, paid media, and digital strategy, and has been recognised by her peers as one of the most influential people in the UK digital industry. Judith judges the industry leading Search Awards around the world, and has every year since their inception. She has worked with market-leading global businesses including Google, NatWest/RBS, National Gallery, Fidelity, GalaCoral, NBC Universal, Readers Digest, Bayer, Family Search, Amadeus, AMD, AmEx , Virgin.com, Virgin Startup & more. She has over 23 years of experience, predating Google in her entry into the market, and now runs her own consultancy. She has worked both in-house and agency-side. Judith also blogs about chocolate, has contributed to the book “Pimp My Site” and the Econsultancy guide to Paid Search and rewrote the large foundational Econsultancy Best Practice Guide to SEO.
Plamen Popov | Head of SEO | Acronis Global
Plamen Popov is an experienced digital marketer & SEO Expert with history of working for internationally renowned brands. He currently is working as Senior SEO Lead in Acronis, world leader in cyber protection & data security company. Plamen joined last year from the marketing team of Management Financial Group, where he lead global marketing strategies for various fin-tech brands inside the holding. Plamen has a genuine interest in marketing and technology and that drives his experience through out consulting start up companies and leading teams in enterprise brands exploring various aspects of marketing activities including PPC, Social Media, Display, Programmatic, App Marketing and SEO. His passion for Search Marketing & SEO always drives him to learn and explore new possibilities of creating better user experiences and results.
Janna Pugh | SEO Manager | Five9
Janna Pugh is a SEO Manager with a history of agency and in-house work. She has recently been nationally recognized as the Industry Rising Star in Conductor's 2022 C2 Summit and regularly speaks with college classes about the essentials of organic marketing. With her passion for SEO, she knows firsthand how to make the smallest and largest websites succeed organically. Her areas of focus specialize in enterprise SEO, with scalability and automation for both small and large SEO teams. Her varied approach to SEO combines on-site content with off-site brand management. In her free time, she loves trying out new recipes and reading mystery novels.'
Omi Sido | Head of SEO | Canon Europe
Omi Sido is an SEO and Web Development professional with 6 years of experience in both web and traditional advertising, promotions, events, and campaigns. He has worked on integrated campaigns for major clients such as Vectone Mobile, Delight Mobile and The Global Real Estate Institute and Daily Mail. Currently, Omi Sido is Senior Technical SEO at Canon Europe.
Natalia Witczyk is a Freelance International SEO Consultant and a founder of her consultancy, Mosquita Digital. She specialises in Technical and International SEO, working on SEO strategies in Google, Bing, Baidu and beyond. Originally from Poland, her experience comes from the agency side, first in the UK, and for the last years in Barcelona. Natalia is an active part of the European SEO community, a public speaker and a member of Mujeres en SEO (Women in SEO community) in Spain.
Joelle Irvine | Growth, Product & AI Advisor | JI Growth | Linked In
With 15+ years of global B2B SaaS and Tech experience, Joelle partners with clients to develop organic growth strategies and product solutions that drive profitable revenue and business expansion. As an AI Coach for Growclass, she supports founders in scaling their businesses responsibly with AI. She was recently shortlisted for the Emerging Community Leader of the Year by the Startup Community Awards and featured as an expert in Areej AbuAli’s book ‘Community Building for Marketers.’ Previously, Joelle led Growth and Marketing at Moz, the SEO software company, and at Spafax, a global WPP Content and Communications agency, supporting top brands including Air Canada, Mercedes-Benz, and Lindt. Devoted to community advancement, she currently co-leads Montreal Girl Geeks and The AI Collective Montreal. And avidly shares insights as an international speaker, dedicated mentor, and award judge. Connect with her on LinkedIn.
Veronika Höller | Head of Demand Generation | Tresorit | Linked In
Veronika Höller is Head of Demand Generation at Tresorit with 17+ years of experience in SEO, PPC, CRO, and digital strategy. She connects all digital channels to drive real results and speaks at international conferences like BrightonSEO and the International Search Summit. Her approach? No fluff—just impact.
Gemma Fontané | Co-Founder | Orvit digital
Gemma Fontané is a trilingual SEO consultant, co-founder of Orvit digital consultancy and founder of the international ecommerces denadal.cat & tiodenadal.online. With her company, she leads strategies for B2B and Ecommerce companies to help them generate business. Gemma has knowledge and experience in international SEO as well as content and technical SEO. In the last year, as a public speaker, Gemma has spoken at conferences in different countries such as Friends of Search in Amsterdam, Search Y Paris 2022 in Paris or the International Search Summit in Barcelona and has collaborated with different industry blogs and seminars.
Alex Natthaphon Kanjarnavoranun | SEO and Digital Marketing Consultant | Foundmatic UK
Alex is a highly experienced digital marketer in paid and owned media channels, a content marketer, and SEO expert since 2008. He is a founder of ABACTODAY which is an ed-tech with an online community and e-learning platform for students. He was head of SEO at Lazada Thailand which was one of the largest E-commerce Unicorn in Thailand and South East Asia, before stepping up to SEO Lead position as the first marketing person in Traveloka, another Unicorn in South East Asia and had shown highly successful macro and micro-influencers strategies and proven result in SEO and Social Medias. He also led paid media channels in Thailand and Vietnam for Flight product which is undoubtedly highly competitive in the market. Not only online marketing, but he was also AVP Head of Marketing at Robinson Online under Central Group which led the omnichannel marketing team from digital campaign execution to offline marketing in Robinson department stores, which has 44 branches in Thailand, considered to be the most coverage department stores in Thailand. Currently, he is VP / Lead in Digital Campaign Planning & Execution Manager at SCB bank, focusing on digital banking and transformation under SCBx's vision, which is one of the largest digital tech-savvy public companies or banks in South East Asia. Moreover, he usually provides free public speaking about SEO, digital marketing, and any general topic.
Daniel Saunders | Head of Performance Marketing | Evergreen Finance London | Linked In |
I've worked in Digital for 18 years. Within Digital marketing I work closely with the directors and heads of service to identify new business opportunities and Strategies. Having an in-depth understanding of different markets and competitors in the area to maintain a competitive advantage which is used to work alongside key stakeholders in managing the translation of the business strategy into clear plans. Proactively researching markets, competitors within different regions and establishing ways to develop a competitive advantage within our strategies. Within Stanley Black and Decker, I am a catalyst for change, I plan and execute UK market E-commerce and digital marketing activities to increase sales, grow online channels, and grow new and existing online customers managing substantial 6 figures budgets over many different groups. As an international keynote speaker in the Digital sphere, I inspire and lead a large team of specialists, drive the delivery of brilliant digital products and services, mentoring at levels from executives to C suite. I utilize analytics and insight tools to evaluate end-to-end customer experience across multiple customer touch points. Working with trade marketing teams to analyse product categories and make appropriate product mix recommendations and effectively contributes to SEO, PPC, UX and CRO. I have built, nurtured and lead a diverse, multidisciplinary team to deliver digital transformation across the Stanley Black and Decker group. Defining the required digital capabilities across our people, their processes, and the technology we use. With Stanley Black and Decker being a multinational corporation, I make myself a visible leader by holding regular lectures and Q and A sessions with entry executives all the way up to C suite teams.
Aleyda Solis | International SEO Consultant | Orainti
Aleyda Solis is an SEO consultant and founder of Orainti -a boutique SEO consultancy advising top brands worldwide-, speaker and author. She shares the latest SEO news, resources, tools and jobs in the SEOFOMO newsletter with +33K subscribers, SEO tips in the Crawling Mondays video series, offers a free SEO Learning Roadmap in LearningSEO.io, and hosts SEOFOMO Chat Forum for SEO community and discussions.
Ciara Serrano Temprado | Head of Online Marketing | Urlaubstracker
After graduating from Journalism, Ciara changed her warm hometown, Barcelona, for the vibrant and underground Berlin more than 10 years ago. During this time in the German capital, she has been the SEO expert in different companies in a big range of industries such as travel, ecommerce, music and cars. Her roles have usually involved leading other SEOs and Marketing experts, as well as expanding her knowledge and expertise in other online marketing channels. Currently she is working as Head of Online Marketing at Urlaubstracker.
Louie Lui | Head of Digital & Marketing | PHS Hairscience
You may recognise Louie as the speaker of Hubspot's Advanced Lead Gen seminar. Louie inspires and leads businesses on how to leverage emerging technologies and digital marketing to stand out from the noise and reach the millennials and gen z consumers. Being in performance marketing with a diverse background across industries, he finds himself loving the start up space. Louie enjoys nothing more than hanging out with fellow marketers who work on success metrics that has business impact. It's easy to spot him - his fashion accessory is a beer on his hand
Motoko Hunt | Search Marketing Consultant | AJPR
Since Motoko established AJPR in 1998, she has been providing the online marketing services targeting Japan, Asia and other markets to companies from around the world. Her search marketing consulting services with her extensive knowledge of Asia and Japanese market have been highly valued and made big impact on some of the world’s popular multi-national brands’ search marketing campaigns. A number of her articles have been published on industry websites and printed media including Multilingual Computing and International Journal of Localization. She also writes about the Japanese online market on her blog, and other websites including ClickZ, The SEM Post, Search Engine Watch, and SEJ. She is a frequent speaker at the search marketing conferences globally, and gives seminars and training about International search marketing, In-House SEO, and Enterprise SEO.
With an unusual path, my career in digital marketing began in 2018, 2 years after completing my Degree in Philosophy. After a course in digital marketing with an internship, I ended up working at the agency where I interned. With 5 years of experience and dozens of clients, I worked as a PPC manager and content manager. 3 years on I decided to focus exclusively on paid campaigns. Throughout this time I developed experience in lead gen in the B2B market and later in brand development, traffic increase, and purchase generation in the B2C market. I am currently responsible for the PPC department at MintySquare, where I develop marketing strategies for several fashion brands and campaigns that aim to increase brand awareness and generate purchases.
Lukasz Zelezny, UK Search Awards judge, Top10 UK Social Media influencer and former director of organic performance at uSwitch / Zoopla. Currently is working as an independent SEO Consultant helping in organic traffic acquisition, technical SEO and content marketing. Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group, Fleetway Travel, uSwitch, Zoopla. Each year Lukasz is speaking at many SEO and social media conferences. He was a speaker at ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London as well as Marketing Festival in Brno, Brighton SEO in Brighton and UnGagged in London. Every year he is actively participating in 10 to 20 events as an SEO/Social Media keynote speaker. Additionally, he organizes workshops and meetups where he is sharing tips around SEO, Social Media and Analytics. To get in touch with Lukasz simply search “Lukasz Zelezny” or visit https://Zelezny.uk
Dawn Anderson | Founder | Bertey Ltd
Dawn Anderson lectures on search and digital marketing strategy at Manchester Metropolitan University, is an international conference speaker (UK, US, AUS, IT), a trainer, and runs a digital marketing and international SEO consultancy agency, Bertey based in Manchester, UK. Dawn has spoken at some of the leading UK and global search marketing conferences, including Pubcon (Las Vegas and Florida), SASCON (Manchester, UK), European Search Conference (Liverpool, UK), Search Leeds (Leeds, UK), Brighton SEO (Brighton, UK), SMX London (London, UK), SMX East (San Jose, US), Ungagged London (London, UK), Ungagged Las Vegas (Las Vegas, US), MozCon (Seattle, US) and State of Search (Dallas, US). Dawn has also spoken at conference across Europe and as far afield as Australia. Dawn has been in digital marketing and SEO for 12+ years and works with leading brands providing digital marketing and SEO strategy and consultancy across a number of sectors. She is a Northern Digital, UK, EU and US Search Awards Judge. Dawn also contributes to leading search marketing industry publications such as Search Engine Land, Search Engine Journal, The SEMPost, State of Digital and Smart Insights. Dawn also supervises Masters dissertation students undertaking their MSc in digital marketing strategy at Manchester Metropolitan University and also lectures and undertakes workshops on search and marketing analytics teaching International Fashion Promotion students at Manchester Fashion Institute.
Daniel Morehead | Lead SEO | Channel 4
Dan has been in the SEO industry for over a decade and is now leading SEO at Channel 4 as the legacy public service broadcaster transitions into the streaming age. Previously at the BBC, he specialises in digital transformation and technical SEO for enterprise websites. Former SEO speaking engagements have included BrightonSEO and Friends of Search in Amsterdam.
Trond Lyngbo | Senior SEO Consultant & Founder | Search Planet AS | Linked In | X Profile
Trond Lyngbø is the founder of Search Planet and a senior SEO Consultant. He has over two decades of experience in SEO, e-commerce, content strategy and digital analysis. His clients include multinational Fortune 500 corporations and major Norwegian companies. Trond has helped grow businesses through more effective search marketing and SEO strategies. He is most passionate about working with e-commerce companies and web shops to develop and expand their omni-channel marketing initiatives.
Abdelaziz Mohammed | Head of Marketing | D360 Bank
Abdelaziz has been into the eCommerce space for 15 years now. He was working at Amazon as regional head of digital Marketing. Before Amazon he was heading central performance marketing team at Souq (acquired by Amazon). He was responsible for planning and budgeting marketing spend for MENA regions in Souq.com. Marketing, Ecommerce and Customer Experience professional with a proven track record of successfully improving digital performance for major brands within a variety of sectors in MENA region, including Dubizzle (OLX group), Souq (Amazon Middle East), Najm, H&M, Mother care, Victoria Secrets, Bath and Body Works and Emaar. Extensive experience of managing ecommerce websites (inc. +$1B turnover), leading large digital teams and driving cost effective marketing programmes.
Dan Barker | Consultant |
Dan has worked in ecommerce for around 20 years. He has worked within companies in ecommerce functions, up to CMO level, has worked on projects for more than 100 ecommerce businesses as a consultant, and has co-owned a couple of ecommerce businesses with millions of visitors and hundreds of millions of turnover between them over the years. He enjoys the opportunity that ecommerce has brought and can bring to people all over the world.
Andor Palau | International SEO Consultant |
Andor is an independent international SEO consultant based in Berlin, Germany, and has started his online career back in 2009. Having worked both in-house, as well as on the agency side, he is currently advising online shops, classifiers, marketplaces, and other companies regarding international organic growth strategies as well as technical SEO issues as an independent SEO consultant. He is former Head of SEO at Peak Ace, where he was responsible for SEO and managed a 20+ people team of SEO consultants and editors. Before joining the agency side, Andor was In-house SEO for a top-3 comparison portal in highly competitive verticals such as insurance, power, and telco. Andor’s core expertise is strategic SEO as well as technical SEO, covering topics such as crawlability, indexing management, migrations, and site structure optimization. He is a lecturer at the afs Akademie in Germany, which has made it its mission to offer quality education and training in the field of SEO
Michael Bonfils | Global Managing Director | Intl Media Management Corp (SEM International)
Michael Bonfils is the CEO and Founder of Int’t Media Management with the trade name of SEM International specializing in International SEO/SEM, multilingual content marketing and display solutions. With over 30 network offices around the world, Michael has been critical to the global digital marketing successes of many of the world’s largest corporations. Michael often speaks and writes on the latest trends in global search marketing and has contributed his time to many major national publications and events. In addition to being the founder of his global advertising agency, he is currently a board member of a number of organizations in technology and advertising as well as a former judge for the US Search Awards.
Natalie Slater | SEO Consulant |
Natalie Mott has almost 15 years’ experience in leading SEO teams and in hands-on delivery of effective technical and on-page SEO, digital PR, and content marketing strategies for some of the world's best-known brands, across a wide range of verticals. Natalie is also an experienced industry speaker, a keen advocate for mental health support within the marketing industry, and a champion for diversity and inclusion within the field.
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"We thank the judges for recognising our hard work, and congratulate all the participants, finalists, and winners of the 2023 Global Search Awards! It was a fantastic event, and we can’t wait to see what next year brings." Climbing Trees
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"Everything from the organisation of the event, the food, waiters, judges, hosts and how special we felt on the night made it one of the best awards our company has been a part of. We can’t wait to see you again next year – and who knows where it will take us! The awards exceeded all our expectations. Everything from the location, staff, food and entry process was seamless and met all our expectations and more!" Candidsky
"Winning the Best Small Budget SEO Campaign at the Global Search Awards is a proud milestone for Digital Hitmen. Competing globally alongside top agencies is an incredible honour, and this award reflects our commitment to helping clients reach their full potential online. For us, budget constraints inspire innovation, and this recognition proves that impactful results don’t require a six-figure budget." Digital Hitmen
"Winning an award at the Global Search Awards means so much to us. It proves to us that our strategy works and is supported by great clients and solid results. Competing against hundreds of entries from around the world makes it even more special. We're proud of the hard work our team puts in every day, and it's exciting to see that recognised alongside other talented professionals in the industry."Emily Bencsics, Marketing & Digital Specialist Megantic
"Awards like the Global Search Awards allow us to step outside our own bubble and benchmark ourselves against the very best. It’s not just about recognition - it’s about learning where to go next, what went well, and what we can improve. For me, that knowledge is just as valuable as the award itself."Mateusz Calik, CEO & Co-founder Delante
"The entry process has been smooth and professional, with clear guidance and support throughout. Beyond that, the Global Search Awards themselves are an invaluable institution: they honour the great work happening across search marketing in an ever-evolving landscape, and we’re grateful to be part of it." Bonzer
"As a team spread across the UK, Latvia, Spain, and beyond, this recognition isn’t just a win — it’s a shared milestone that celebrates creativity, collaboration, and real-world impact. Awards exist to push the industry forward — and we’re proud to be part of that movement."Alex Tkacovs, Founder and CEO 94 N
"ThoughtShift is thrilled for our digital marketing agency to be awards finalists in the Global Search Awards 2025. The Don’t Panic awards entry process and team were brilliant from start to finish. Being recognised by the Global Search Awards 2025 demonstrates our ThoughtShift Full-Funnel SEO & PPC agency is truly world-class."Helen Trendell, Co Founder & Managing Director ThoughtShift
