Published by Sue Johns-Chapman
Published Date 02.09.2025 
Scandinavian Search experts jorgeCastro share their Approach to AI SEO.
Being named a finalist for “Best Use of AI” at the Global Search Awards is a proud moment for us – but it’s also a reflection of what’s happening in our industry right now. Search is being reshaped by AI at a speed we’ve never seen before, and we built jorgeCastro.ai to give businesses a way to keep up.
The platform was born out of a simple challenge: traditional SEO tools weren’t enough anymore. AI-driven search results, from Google to LLMs, have changed how people discover information. Companies across Scandinavia were left asking the same question: “How do we stay visible tomorrow?”
A Scandinavian Approach to AI SEO
JorgeCastro.ai was designed with the Nordic market in mind. Instead of just generating text, it acts like a strategist:
- Understands local language nuances – critical for Swedish, Norwegian, Danish and Finnish search behavior.
- Analyzes competitors at scale – spotting gaps that matter in AI search results.
- Bridges Google + LLMs – making content ready both for search engines and conversational AI answers.
Case Study: The “Tesla of AI Search” in Sweden
One of our flagship clients, now recognized as the leading AI-driven search company in Sweden, partnered with us to pioneer this future. Through JorgeCastro.ai, they’ve been able to:
- Scale content production without losing trust or clarity.
- Dominate both traditional rankings and AI-powered search answers.
- Position themselves as what many call the “Tesla of search” – setting a new standard in the industry.
Their success isn’t just a client win – it shows what’s possible when businesses combine forward-thinking strategy with AI-driven tools.
Looking Ahead
As we expand into new markets, our mission stays the same: to give Scandinavian companies a practical, future-proof way of competing in the era of AI search. From startups to global brands, we believe visibility shouldn’t depend on guesswork – it should be built for the future.
