News Article ————

Introducing Channable: Your All-in-One Solution for Multichannel Marketing

Author image Published by Sue Johns-Chapman
Published Date 05.08.2025

Ever feel like you’re juggling a million balls at once with your eCommerce marketing? Data scattered everywhere, inconsistencies popping up, and the endless hours spent manually updating product info across different channels? It’s a real headache, and frankly, it makes scaling your business feel impossible. Many generic solutions fall short, not giving you the control and customization you need to hit your campaign goals. And if you have a huge, dynamic catalog, trying to manage your PPC campaigns can get complex and tank your return on ad spend (ROAS).

Well, what if we told you there’s a better way?

That’s where Channable comes in. Channable is a powerful platform that helps eCommerce businesses and agencies all over the world optimize their online marketing. It’s a scalable solution that automates and optimizes online advertising for businesses of all sizes. Whether you’re a small business expanding your reach or a large enterprise managing a massive international catalogue, Channable is designed to solve your problems.

So, What Exactly is Channable?

Think of Channable as your central command center for all things eCommerce marketing. It takes all your product data from various sources—like your eCommerce platform or ERP, and centralizes it. Then, it transforms that data to perfectly fit the specific needs of all the different marketing channels you use. We’re talking search engines like Google Shopping and text ads, marketplaces like Amazon and eBay, and even social media. This makes it so much easier to scale your multichannel strategy.

The main goal? To cut down on manual work, boost your data quality and ad relevancy, and ultimately, improve your campaign performance. You can easily manage data feeds, create dynamic text ads, and automate bidding. This means your product information is always accurate and your ads are better targeted, leading to a smoother shopping experience for your customers.

Why Channable is a Game-Changer

Channable’s unique value is how it brings comprehensive data feed management and dynamic PPC automation together in one single, user-friendly, and super flexible platform. Here are some of the key features that really make it stand out:

  • Intuitive Rule-Based Actions: Channable’s “If-Then” rule-based system lets you easily transform, enrich, and filter your product data. This flexibility is a huge differentiator because it allows you to create highly customized feeds tailored to any channel’s specific needs.
  • Massive Channel Connections: With over 2,500 integrated channels worldwide, Channable provides unparalleled reach. You can quickly onboard, scale, and manage your presence across almost any advertising platform, marketplace, or affiliate network.
  • Smarter PPC Automation: The platform’s unique PPC tool dynamically generates Google Ads (Search and Shopping), Microsoft Ads, and other text ads directly from your product data. It also automates tasks like pausing products that are out of stock and updating prices, so your ads are always accurate and relevant.
  • The Power of Producthero: Channable joined forces with Producthero in 2025, bolstering its expertise in Google CSS and product optimization for shopping ads. This partnership puts digital marketers in a unique position with the most comprehensive paid search tools on the market.
  • AI for Your Data: Channable even uses AI to help you manipulate and populate product data attributes faster, strengthening your data enrichment process. These features collectively empower users to automate tedious tasks, guarantee data quality, and enhance ad relevance, which ultimately drives higher conversions and improved ROI for online retailers.

How We Measure Success (It’s All About You!)

At Channable, we track our success by looking at key metrics that show the value we bring to our customers. It’s not just about us; it’s about your results:

  • Reduced Costs: We help you cut down on operational costs by automating adcreation and optimization.
  • Higher ROAS: Customers consistently see a higher ROAS because we improve ad relevance, targeting, and bidding strategies.
  • Easy Global Scaling: With Channable, you can scale your multichannel strategy into new markets in just minutes.
  • Reduced Errors: Automated data quality checks and rules minimize feed errors, which means fewer disapproved ads and a better customer experience.
  • Happy Customers: High retention rates and positive feedback are key indicators that we’re continuously providing value and meeting our clients’ changing needs.
  • Growing Your Revenue: Ultimately, our success is directly tied to the revenue growth our users experience from more effective and efficient online marketing.

These tangible metrics prove that Channable doesn’t just save you money and time – it helps you generate more revenue by giving you the tools to scale and optimize your search marketing effectively.

With over 25,000 active users, 11,000 global clients, and 1,000 active agency partners, Channable’s collaborative platform has a proven track record of significant global impact. The platform’s unique combination of comprehensive data feed management and dynamic PPC automation, now further strengthened by Producthero, offers an unparalleled solution for optimizing product data for maximum online visibility.

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