Exposure Ninja Shortlisted for 12 Awards at the Global Search Awards 2026

We’re proud to announce that Exposure Ninja has been shortlisted for 12 awards at the Global Search Awards 2026 across four client campaigns spanning finance, health, B2B, and B2C sectors. 

A few of our nominations include:

• Best AI Search Optimisation Campaign 
• Best Use of Search – Finance (SEO) 
• Best UK PPC Campaign 
• Best US SEO Campaign 
• Best Use of PR in a Search Campaign 
• Best Use of Search – Health: Large

Together, these nominations reflect our ability to deliver SEO, AI Search Optimisation, PPC, and Content Marketing strategies that support brands to increase visibility, generate more qualified leads, and grow revenue.

Delivering Growth in Complex Finance Markets

Search success in financial services demands far more than rankings. It requires technical excellence, authoritative content, and the trust signals needed to compete in one of the web’s most competitive industries.

Our shortlisted finance campaigns demonstrate that approach in action. Following a major website rebuild, we helped a global not-for-profit organisation serving investment and finance professionals recover lost organic visibility while increasing AI Overview visibility. For Value Capital Funding, we rebuilt the company’s organic presence from the ground up, delivering a 772% increase in conversions through an integrated SEO, content, and AI Search strategy.

Together, these campaigns showcase how search can become a long-term growth engine, even in complex, highly regulated markets.

Designing PPC Around the Person, Not Just the Click

Behind every search is a person trying to solve a problem.

For Autumna, the UK’s largest directory for later-life living, that meant recognising that families searching for care are often making emotional decisions under significant time pressure. Rather than focusing purely on clicks and cost efficiency, we built a trust-first PPC strategy designed to help users find reassurance before asking them to convert.

The result was a 136% increase in high-intent shortlist enquiries, alongside a nearly 50% reduction in cost per acquisition, demonstrating how understanding user intent can improve both customer experience and campaign performance.

Leading the Shift Towards AI Search 

Search visibility is no longer determined solely by rankings on Google, but increasingly by whether AI platforms recommend your brand in their answers.

Our shortlisted AI Search campaigns demonstrate how technical SEO, digital PR, and authoritative content work together to build that visibility.

For ZUGU, our strategy increased AI-driven traffic by 966% year-on-year, establishing the brand as a leading recommendation across AI platforms. At the same time, campaigns for Value Capital Funding increased AI visibility while driving measurable commercial growth, showing how AI Search Optimisation can complement traditional SEO rather than replace it.

About Exposure Ninja

Exposure Ninja is an award-winning digital marketing agency specialising in SEO, PPC, Content Marketing, and AI Search Optimisation. We deliver integrated, data-led campaigns that turn search visibility into measurable leads, conversions, and revenue growth for clients across finance, health, retail, and B2B sectors. The agency is a proudly certified B Corp.